Pragmatic Marketing
A framework for practical marketing focuses on delivering products that customers want and analyzing their requirements. It involves conducting interviews with potential customers, designing a prototype of the product, and testing it with them to make sure it is able to meet their needs. The process continues throughout the entire lifecycle of the product.
One approach flings a little with relativism. It suggests that truth isn't as crucial as it was traditionally thought to be. Another is more cautious about relativism, prioritizing the speech-act and justification theories.
Track and trace
Track and trace is a crucial supply chain management tool that enables businesses to know the exact location of goods at all times. This transparency allows businesses to improve their logistics workflows, decrease costs and save time. Additionally, it helps them improve efficiency and quality. It also helps reduce the requirement for manual count and inventory checks. It also assists in avoiding production disruptions due to poor or insufficient appliances or raw materials.
In the aftermath of the pandemic, many businesses realized that they did not have visibility from end to end of their supply chain. This has resulted in a rise in demand for smart, scalable, track and trace technology that could provide more accurate, reliable data on the performance of a supply chain. These new technologies could make the supply chain more resilient to future disruptions, and protect the health of consumers and their families.
Serialisation is a feature that can be integrated into your CMMS to improve the ability to track and trace your company. This will ensure that each item has its own unique identifier that can be tracked and recorded in real-time. This can also aid in meeting the strict regulatory requirements, including ones related to food safety. Using a digital platform like MaintainX that is integrated into your CMMS software, will allow you to access and analyse the data using a simple interface.
It is easy to be confused by the phrase "track and trace" because it sounds similar to "follow the trail". However, it is a completely different procedure that records the path of a vehicle or an asset. All parties involved in the supply chain have access to this information, including customers. This gives the customer greater confidence in the delivery and allows them to determine whether the item was damaged or lost during transport.
The majority of parcels that are shipped nowadays are digitally scanned every stage of the transport process. These details are then made available online for customers to verify the status of their parcel at any time. Both the shipping companies and customers will enjoy an improved experience when shipping. It also allows them to provide this service at a lower price.
Counterfeit detection
Counterfeiting and grey market diversion cost businesses trillions of dollars each year1. It harms the reputation of brands, undermines consumer trust, and in the case of medicines and food it poses a threat to public health. Real-time, item-level traceability is essential to counter this scourge. Digital authentication is usually reserved for expensive products due to its cost.
Pragmatic's leading visual detection technology powers an entire collection of counterfeit prevention tools that work together to safeguard your business. It's based on our exclusive Visual-AI stack and offers the ability to be flexible and scalable in detecting counterfeits for your marketplaces and platforms. 프라그마틱 코리아 is designed to be fast and accurate, as well as simple to use.
It detects and identifies the various types of fake documents ranging from digital images to "paper" banknotes. The system is able to analyze various aspects, including microprinting, watermarks and color shifts, to make sure that your products are authentic. You can ensure your customers' safety and that your products meet the necessary standards. This will help you increase your profits and boost confidence in your customers. It is also portable and can be used at any point of sale.